Apparel retailers have also caught the trend and are exploring the new age retailing with Mobile Point of Sale (mPOS). It provides clothing retailers with an opportunity to put their digital capabilities into use in a physical store. A technology like mobile point of sale can help apparel retailers decrease store expenses, improve customer engagement, and increase the efficiency of sales relevant functions.
The growing integration of mobiles for in-store activities and facilitating customers across all touch points especially in a physical store has led apparel retailers to adopt a tool that enables them to drive engagements and organize store operations. Around 40 per cent of retailers have adopted mobile point of sale or have a pilot programme running. While about 79 per cent plan to employ a mobile point of sale system in their stores by the end of 2015.
Since engaging customers remains at the heart of any sales operation at an apparel retail outlet, with mPos store associates will require to go to customers to be available to provide assistance, suggest complementary items, and make immediate check outs at the very spot the customer decides to buy an outfit.
The growing integration of mobiles for in-store activities and facilitating customers across all touch points especially in a physical store has led apparel retailers to adopt a tool that enables them to drive engagements and organize store operations. Around 40 per cent of retailers have adopted mobile point of sale or have a pilot programme running. While about 79 per cent plan to employ a mobile point of sale system in their stores by the end of 2015.
Since engaging customers remains at the heart of any sales operation at an apparel retail outlet, with mPos store associates will require to go to customers to be available to provide assistance, suggest complementary items, and make immediate check outs at the very spot the customer decides to buy an outfit.