What loyalty programs can do to Apparel Retail?
Apparel retail brands besides producing a trendy collection every season in order to keep consumers interested also need to give exciting offers and services to increase sales and improve customer...
View ArticleWooing customers with sensory retailing
With the m-commerce and e-tailing space growing by leaps and bounds, the physical stores have been losing their charm. Understanding purchase patterns and buying behaviors is not enough to run a fully...
View ArticleE-business perspective in the fashion sector
It has been noticed that e-commerce provides a level playing field to all the sellers of fashion and clothing. A small-time enterprise has equal opportunities as compared to a big fashion retailer, in...
View ArticleKnocking off cybercrime in apparel retailing
Since the burst of the dot.com bubble, e-commerce has been increasing exponentially. Small and large companies have got into the business of buying and selling online and reaped the benefits of...
View ArticleClick and Mortar an innovative hybrid retail model
The hybrid retail model helps in amalgamation of the trinity of any apparel retail company, the manufacturers, retailers, and the brand across the supply chain in order to protect margins. To stay in...
View ArticleStock Keeping Unit
The complete product offering of the retailer is termed as merchandise mix. It comprises of the entire range of products stocked by a store offered for sale. In merchandise management one has to buy...
View ArticleCPFR to boost the apparel retail supply chain
Using an advanced and technologically forward model for apparel retail that integrates all the involved members of supply chain including retail and distribution activities can help in efficient...
View ArticleFashion retailers tapping new market segments
Thanks to such market segmentations, fashion brands have created categories like maternity wear, kids wear, teen wear, and apparel for older generations. But many brands are now tapping new markets and...
View ArticleConsumer psychology behind apparel purchase during the End of Season Sale (EOSS)
End of Season Sale (EOSS) is now a trend among the apparel retailers in India. It is one of the discount sales techniques adopted by the apparel retailers. Many consumers are looking forward to make...
View ArticleNew age retailing with Mobile Point of Sale
Apparel retailers have also caught the trend and are exploring the new age retailing with Mobile Point of Sale (mPOS). It provides clothing retailers with an opportunity to put their digital...
View ArticleRamadan specific Retail Rises
Retailers have been eyeing occasions and events to increase sales and thereby increase revenues. Shopping has become an essential element of celebrating the festive seasons all across the globe....
View ArticleOpportunities and Growth prospects in Textile Retailing
Man’s apparel work like a preliminary round in every interview and confidence at every stage of his life. Today employees are spending more time at work place than at homes. There’s no doubt that focus...
View ArticleOnline visual merchandising - the future of retail
The retail industry is as competitive as it can get. With increasing amount of shoppers purchasing products from online stores, especially in US and Asia, retailers need to up their game to attract...
View ArticleTroubling times for U.S.'s teen apparel retail
The retail apparel markets have developed beyond imagination and with that the marketing strategies also have changed. There are several ways to lure the buyers of any given age group and not many can...
View ArticleEurope's textile retail: Slow and steady wins the race
The retail sales are an indicator of the global economy's progress and reflect the spending patterns, as well as highlight habits of the consumers. The people and companies involved in manufacturing,...
View ArticleGlobal Online Retail Sales to Top One Trillion Euro This Year
B2C E-Commerce continues growth worldwide, spurred by rapid development of online retail in emerging markets. It is forecasted to top one trillion Euros this year. The leading trends include increasing...
View ArticleEnhancing in-store experience to attract and retain shoppers
Shopping has been around since ages, but today shopping is not simply aimed to fulfil needs, it turns out that shopping is more about relaxing, enjoying and combating stress. The term 'shop till you...
View ArticleWill it be a Merry Christmas for the Apparel Sector?
Looking presentable is important in every aspect of life, and these days one's wardrobe is key to making a favourable impression on the world. There is something for every occasion and place- evening...
View ArticleApparel stores look to pull strings on Black Friday
Marketing is the heart of any business and discounts have proved to be one of the most lucrative steps to increase the profits and brand visibility. As the brand visibility increases and the words...
View ArticleEmergence of social commerce in apparel retail
Electronic commerce and mobile commerce is growing by leaps and bound in developed as well as developing countries. With the increase in the amount of smartphone users globally, the use of social media...
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