Travel Retail - flying high in the lap of luxury brands
The travel retail industry has come a long way from the mundane duty free shops and book stores. Perfumes, tobacco, and confectionary shops have also become a dime in a dozen at airports. 50% of an...
View ArticleMannequins - enhancing the retail experience
In a retail business it is essential, that the merchandise is displayed and presented in a manner, which is appealing and eye-catching. Only then will it draw the attention of the customers and...
View ArticleGarments displayed on mannequins sell 43% faster
Garments displayed on mannequins sell 43% faster, say retailersLocal authorities in Mumbai may have banned skimpily clad mannequins on the bizarre ground that they may trigger sexual abuse on women,...
View ArticleMobile Apps enter the Fashion Industry
Mobile marketing is trending high to reach wider audiences. There are more than 100 million people who have access to smartphones. And in a technology conscious market, fashion brands and products need...
View ArticleGlobal brands Groping for Success Formula in India
With the opening up of the Indian economy, fashion is one sector that has attracted the attention of maximum number of global brands/retailers. However, doing business in India is not an easy task...
View ArticleSocial Shopping - where social media meets clothing retail
After e-shopping and mobile shopping, one thing that is taking the clothing retail industry by a storm is social shopping. It is a new way to shop online by interlinking retailing with social media...
View ArticleCracking the science behind consumer behavior
Apparel retailers are under constant pressure of competition and adapting to changing trends and fashion. The best possible way to survive in such condition is to understand their customers and factors...
View ArticleApparel retail : Catching the right frequency with RFID
While the technology goes through some considerable changes almost on a daily basis, some aspects of the technology never change - like the positive transitions it brings to the business or the manner...
View ArticleOnline Re-commerce - the latest buzz
The dress that is hiding in one's closet for more than a year now, the pants that do not fit, and a suit that one cannot repeat anymore to a wedding, all of it now can be sold with the help of an...
View ArticleReflection of Bright Future in China's Apparel Retail
There are certain countries whose economy is gaining momentum and some other countries that are entirely indifferent to the lethargic global economy. China is one such country, whose textile industry...
View ArticleApparel Retail Innovations and trends in e-commerce
The clothing retail is one of the most competitive businesses in the textile industry. Apparel retailers need to constantly keep re-inventing the stores and use newer ways to reach their target market....
View ArticleLean Retailing
The markets in apparel retail are getting wider day by day and with the advent of e-commerce, the competition has become even fiercer. Garment retailers need to manage their operations efficiently by...
View Article5 Visual Merchandising Trends
Good online visual merchandising is a key factor in the success of any brand or retailer. Email newsletters and website homepages have just three seconds to catch and retain the attention of a...
View ArticleOmni channel apparel retailing
Multi-channel retailing broke the barriers of geographical locations. But with the advent of digital technology there are various platforms from which consumers have the access to purchase garments and...
View ArticleAre consumers tired of constant sales?
Gone are the days when apparel discounting took place mid-season and end of season. With the constant influx of new stock and challenging retail climate meaning year-round sales, consumers are used to...
View ArticleOnline Sites Bet Big On Selling Lingerie in India
Anna Mittal, a Gurgaon-based consultant, recently moved to India after two decades of working with technology companies like IBM and Cisco in Singapore and Australia. Over the years she has become used...
View ArticleApparel Retail in 2014
The year twenty thirteen has not been the best of time for apparel retailers. In developed countries the sales remained flat, while emerging economies remained important sources of growth. The BRIC...
View ArticleOptimizing Indian Retail Supply chain by implementing CPFR
India's retail market is likely to touch a whopping Rs. 47 lakh crore by 2016-17, expanding at a compounded annual growth rate of 15 per cent, a Yes Bank-Assocham study says. Organized retail, which...
View ArticleResponsive design to boost m-commerce
E-commerce already has been a huge hit among consumers all around the globe. With the increasing amount of Smartphone users, the need to have diverse platforms and developing a strong m-commerce or...
View ArticleThe rise of recommerce
Earlier to buy second hand clothes one would have to make visits to flea markets, garage sales, and thrift shops. But finding the right size and decent quality can be difficult from a rag of old...
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